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# parallel-tracking ### GA4 Session & First Visit Tracking - **`_ss=1` (Session Start):** Marks the beginning of a new session. - **`_fv=1` (First Visit):** Indicates the user's first-ever visit to the site. #### Behavior in GA4: ```plaintext - If both `_ss=1` and `_fv=1` are present, GA4 prioritizes the `first_visit` event. - The `session_start` event still occurs but is associated with the first visit.